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Thursday, June 26, 2008

BET Awards Ratings Down 14%

Seen at Sandra Rose

The African-American targeted network’s annual awards show, which honors the best performances in music, sports and movies, drew 5.8 million viewers—the smallest viewing audience for the eight-year old franchise since 2004, according to Nielsen Media Research. Last year’s show, which featured performances by Beyonce, 50 Cent and TI, drew more than 6.3 million viewers. Multichannel News
What? You mean T Pain and Lil' Wayne couldn't pack them in this year? Congrats to the 500,000 Black folks found something else to do with their time this year. "The best performances in music, sports, and movies???" I thought that was the NAACP Image Awards. It doesn't matter, they are both the same.